3 Watt Lamp Only In Indonesia

JAKARTA, KOMPAS.com - To support the Energy Saving Light Village 2010, PT Philips Indonesia produces special energy-saving lamps (CFL-1) size 3 Watt and 5 Watt. The lights are a special type of intentionally produced cheaply accessible to lower middle income people.

"Although low cost, high quality energy saving lamps with other Philips products. The lights are actually have their own advantages, which may help efficiency of electric energy consumption so that the automatic effect on the electric bill cost reduction," said Hendra Rusmana Liu, Senior Marketing Manager at Philips Commercial lighting, when found in the inauguration of Energy Efficient Light Village 2010 in Jakarta, Wednesday (24/2/2010).

In addition to affordable prices and its impact on electrical energy efficiency, energy saving lamps Philips produced in special shapes and sizes, ie, 3 Watt and 5 Watt. He said, Philips light measuring only 3 watts and produced in Indonesia.

"Light 3 Watt size is only available in Indonesia. Nothing in countries other Philips marketing as small lamps that. Concept 3 Watt that we intentionally direct request from Philips in the Netherlands center for Indonesian society. We request that no product same quality, but the price is affordable by the entire community, especially the middle to lower, "said Hendra.

Currently, the lights are energy efficient have been marketed in all parts of Indonesia. However, marketing is more priority to people in the townships or rural areas.

"Products have started to circulate, but for the lights energy saving 3 and 5 Watt it was rather hard to find in stores big electricity, modern markets, or supermarkets in the city centers because of our deliberate focus on existing communities in the suburbs to the right target, the small shops, and others, "said Hendra.

Village programs related to Energy Saving Light 2010 (KTHE 2010), Philips Indonesia also donated their 1000 size of energy saving light and 3 Watt 5 Watt to 50 villages scattered KTHE participants in Java, Sumatra, Kalimantan, and Sulawesi.